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नमस्ते दोस्तों!
The Ranveer Show हिंदी के 210th Episode में आप सभी का स्वागत है. आज के Podcast में हमारे साथ जुड़ चुके हैं Deepinder Goyal, जो Zomato के CEO हैं। ये Indian Entrepreneurship Space के Legend माने जाते हैं। हाल ही में इन्होंने 'CULTure At Zomato' Book भी Publish की है।

इस Podcast में हम बात करेंगे ढ़ेर सारी बातें Zomato Delivery App, Marketing Strategy, Hiring In Zomato, Zomato Culture, Zomato Delivery Partners और Swiggy Vs Zomato के बारे में।

साथ ही साथ हम बात करेंगे ONDC Project, Nithin Kamath, Sriharsha Majety, Ankit Baiyanpuria, Entrepreneurship Mindset और Startups की दुनिया के बारे में और भी ढ़ेर सारी बातें।

मैं आशा करता हूँ कि ये Video आप सभी Viewers को पसंद आएगा। खास तौर पर उन सभी को जिन्हें Business और Entrepreneurship के बारे में जानने में Interest है।

How Zomato Earns, Zomato Success Story और BEST Books For Entrepreneurs जैसी चीज़ों के बारे में हम Discuss करेंगे इस Hindi Podcast में सिर्फ और सिर्फ आपके Favourite BeerBiceps Hindi Channel Ranveer Allahbadia पर।

(00:00) : Episode की शुरूआत
(02:12) : Welcome Introduction
(02:28) : Who Writes Push Notifications Of Zomato?
(02:56) : Lowest Phase Of Life
(03:16) : Zomato's Downfall & Comeback Story
(04:34) : A Day In The Life Of Zomato CEO
(05:11) : How Does Zomato Work?
(06:59) : Entrepreneurship Journey
(07:16) : What Does Ranveer Love About Deepinder?
(08:14) : 'CULTure At Zomato' Book
(10:04) : Zomato Culture
(11:35) : Zomato Hiring Process
(13:08) : Love For Entrepreneurship
(13:53) : ONDC Vs. Zomato
(15:10) : Swiggy Vs. Zomato
(17:39) : Zomato Delivery App
(18:36) : How Does Zomato CEO Give Feedback?
(19:21) : Ankit Baiyanpuria As Zomato Brand Ambassador?
(20:12) : Zomato Delivery App & Partners
(22:30) : Zomato's Marketing Strategy
(25:10) : Message For Zomato Delivery Partners
(28:10) : How Does Zomato Earn From Every Order?
(30:12) : Reality Of Zomato Discount Offers
(31:12) : Zomato's Revenue Model
(32:53) : Zomato's Business During Covid
(33:21) : How Does Zomato Use Data to Predict the Future?
(36:53) : Future Challenges For Zomato
(37:52) : Biggest Mistake Of Life
(40:09) : Advice For Young Entrepreneurs
(41:13) : Book Recommendations
(43:34) : Thank You For Watching

#zomato #business


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हमने इस Channel की शुरुआत की थी Fitness और Health Related Videos डालने के लिए। पर फिर हमने Fashion Bhaiyya की Journey शुरू की जिसमें आपने Grooming, Fashion, Etiquette, आदि पर ढेर सारे Videos देखें। साथ ही में हमने आपको बताया Personal Finance और Mental Health पे भी कुछ Amazing Tips.

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First, they disrupted the cab industry and forced Ola & Uber to change. Now, Rapido has a new target: Zomato and Swiggy.

This is the incredible story of how Rapido grew from a simple bike-taxi app into a market dominator. We do a deep dive into their genius subscription model that beat the competition and their new, aggressive plan to take over food delivery with a flat-fee model that massively undercuts everyone.

But can they succeed when their biggest investor is the company they're trying to beat?

⏰ TIMESTAMPS ⏰

0:00 - Rapido's Origin: How a Traffic Jam Created a Unicorn
2:07 - The Subscription Model That DISRUPTED Ola & Uber
3:56 - Rapido's Unbelievable Market Share in Cabs, Autos & Bikes
4:51 - The NEW WAR: Rapido Enters Food Delivery
5:24 - The Problem: Competing With Their Biggest Investor, Swiggy
6:06 - SHOCKING: Rapido vs. Zomato Price Comparison
6:45 - Rapido's Secret Weapon to Get Customers: ONDC
8:54 - Rapido's Financial Health & Biggest Challenges
9:17 - The Government vs. Rapido: The Regulatory Fight
10:01 - Final Verdict: Can Rapido Win The Food War?

#rapido #casestudy #businessstrategy #zomato #swiggy #startupindia #ondc #disruption for Business Enquiry or Collaboration, Mail Us at lapaasindia@gmail.com or Call at 95400 65704

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In this fireside chat, we sit down with Chandan Mendiratta, Chief Culture and Brand Officer at Zepto, to explore the bold new frontier of marketing in India’s fast-evolving quick commerce and food delivery sectors.

With a career that spans Zomato, Classplus, and now Zepto, Chandan shares real-world insights on navigating unconventional career paths, building disruptive brands, and thriving in high-growth startups.


From Zepto’s iconic purple to Zomato’s aggressive red, we decode how colour psychology, in-house creativity, and earned media are redefining modern brand strategy!
Whether you're an aspiring marketer, founder, or startup enthusiast, this episode offers practical advice on storytelling, personal branding on LinkedIn, startup ownership, UI/UX, and the unique cultural dynamics driving India’s quick commerce boom.

Chapters:

00:00 – Intro
01:30 – Chandan’s Unconventional Career Journey
06:10 – Rise of Right-Brain Marketers
10:45 – The Power of Color in Branding
14:20 – Behind Zepto’s Viral Campaigns
18:30 – Navigating Startup Chaos & Ownership
22:50 – Marketing Failures & What They Teach
26:10 – India’s Quick Commerce Landscape
30:40 – Networking & Personal Branding Tips
34:00 – The Founders’ Mindset & Scaling Teams
38:15 – UI/UX as a Brand Tool
41:00 – Zepto’s ‘Halo’ Product Strategy
45:00 – Final Takeaways for Aspiring Marketers

How Zepto Does Marketing Differently ft. Chandan Mendiratta | Ep 94
#zepto #zomato #ai #deliveryboy #hritikroshan #akshaykumar #marketing #campustour

Raghav Chadha lives a full day as a Blinkit delivery boy to uncover the hidden reality behind India’s fast-growing 10-minute delivery model and the immense pressure faced by gig workers.

Raghav Chadha steps away from Parliament and into the life of a delivery partner to experience, firsthand, the physical exhaustion, mental stress, safety risks, and economic insecurity that define gig work in India today. Wearing the delivery jacket, following algorithm-driven instructions, racing against unrealistic timelines, and navigating traffic chaos, Raghav Chadha documents what convenience truly costs the people who power India’s quick-commerce economy.

This ground-level experience exposes how the “10-minute delivery” promise translates into constant anxiety, fear of penalties, unpredictable income, and dangerous road behaviour. Delivery partners are often forced to overspeed, skip breaks, and work long hours with no social security, no accident cover, and no job stability. While platforms scale rapidly and achieve billion-dollar valuations, the workers behind the apps remain invisible and vulnerable.

Raghav Chadha connects this lived experience with his long-standing advocacy in Parliament for gig worker rights, road safety, and humane digital economy reforms. He explains why branding speed as a selling point puts lives at risk—not only of delivery partners but also of pedestrians and commuters sharing the roads. The video highlights the urgent need for enforceable labour protections, fair wages, predictable working conditions, and platform accountability.

This is not a studio discussion or a policy debate. This is reality—captured from the saddle of a delivery bike. A reality that demands attention, reform, and action.


राघव चड्ढा ने Blinkit डिलीवरी बॉय बनकर एक पूरा दिन बिताया और 10-मिनट डिलीवरी की असली हकीकत को करीब से देखा। इस अनुभव में उन्होंने लंबे काम के घंटे, मानसिक दबाव, ट्रैफिक जोखिम, कम आमदनी और सामाजिक सुरक्षा की कमी को महसूस किया। यह वीडियो दिखाता है कि कैसे तेज़ डिलीवरी का वादा गिग वर्कर्स को असुरक्षित परिस्थितियों में काम करने के लिए मजबूर करता है। राघव चड्ढा का कहना है कि डिजिटल अर्थव्यवस्था तभी टिकाऊ हो सकती है जब उसमें काम करने वालों की सुरक्षा, सम्मान और अधिकार सुनिश्चित हों।

00:00 Becoming a Blinkit Delivery Rider – Raghav Chadha Goes On Ground
01:13 Meet Shivam: Expectations vs Reality of Gig Work
02:25 First Delivery: Distance, Time Pressure & App Algorithms
03:23 Real Earnings Per Order: Petrol Cost & Unpaid Return Trips
04:14 Extreme Workload: 54 Orders in a Day, No Food or Rest
06:00 The Danger of the “10-Minute Delivery” Promise
09:43 Dreams on Hold: From Army Aspirations to Gig Work
11:15 Accidents, Injuries & Zero Insurance Support
13:53 Theft, Penalties & No Human Support System
19:22 Incentives, Threats & Algorithm-Driven Control
24:06 Monthly Earnings Reality Check After All Expenses
31:00 Rider Strikes, Threats & Suppression of Voices
36:40 Final Message: Dignity, Safety & Gig Worker Reforms


Follow Raghav Chadha
📸 Instagram: @raghavchadha88
X (Twitter): @raghavchadha

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