#marketing
This Video is all about how small street vendors makes More Money Than Graduates and Self Employed People, without Giving Taxes! your neighbour street vendor is a millioniare in india? How kanpur's Paanwaala's become So Rich? #businessgrowth #smallbusiness #marketing
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Discover the intriguing story behind the incredible wealth of Kanpur's paanwaalas, the street vendors next door. In this video, explore the astonishing journey of these local entrepreneurs who have transformed their humble businesses into million-dollar enterprises.
Learn the secrets behind their success, including innovative strategies, strong customer relationships, and a deep understanding of the market. Uncover how these paanwaalas have defied conventional norms, leveraging their unique products and unwavering determination to achieve extraordinary financial prosperity.
Delve into the fascinating world of street vending in India and unravel the remarkable tale of how these Kanpur paanwaalas became magnificently rich.
Discover the untold tales of Kanpur's paanwaalas, as this captivating video takes you on a journey through their rise to riches. Witness their unwavering work ethic and entrepreneurial spirit that propelled them beyond the confines of their street stalls.
Chapters:
0:00 Crorepati Chaatwaala's
1:00 Kanpur is Epicentre? of such people
2:29 Incident in Kanpur
3:00 History of PAANPUR/Kanpur?
5:15 Why Paanwaala become CROREPATI in Kanpur?
6:27 Why Street Chaatwaala's Are Crorepati's in Kanpur
6:51 How Scrap Dealers makes Crores by This?
8:14 Why You Don't Know About Them! in your City?
Explore the factors that contributed to their unprecedented success, from embracing modern technology to expanding their customer base through online platforms.
Marvel at their ability to adapt to changing consumer demands and tap into new markets, while staying true to their roots. Gain insights into the unique cultural significance of paan in India and its role in these vendors' extraordinary wealth accumulation.
Join us in unraveling the mystery of how these unsuspecting neighbors became millionaires, and be inspired by their remarkable stories of triumph against all odds.
Topics Covered in This Video:
1. Neighbourhood street vendors
2. Local vendors
3. Street food entrepreneurs
4. Hidden riches
5. Millionaire vendors
6. Success stories
7. Small business success
8. Entrepreneurship
9. Inspiring stories
10. Financial success
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Disclaimer:-
This video is just for providing knowledge and updates to viewers, this content is made through internet research, this video has no intention to the heart or promotes any brand/company/startup, this video is only made for knowledge, education, entertainment purposes, and there is no promotion at all.
"This channel and I do not claim any right over any of the graphics, images, songs used in this video. All rights reserved to the respective copyright owners."
Copyright Disclaimer under Section 107 of the copyright act 1976, allowance is made for fair use for purposes such as criticism, comment, news reporting, scholarship, and research. Fair use is a use permitted by copyright statutes that might otherwise be infringing.
This Video has No intention to dispute or disturbed anybody, it is just for Educational with Entertainment Purposes.
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7 Marketing Secrets Indian Companies Hide From Public Ft Noise Marketing Head
In todayโs power-packed episode of Mad Over Growth, Nitin Bajaj had a great conversation with Shantanu Chauhan, who is a Founding Team Member and Marketing Head at Noise (India's trusted smart wearable brand). Shantanu was listed under Indiaโs Top 100 Digital Marketers 2023 and FE Marketing Leader 2022.
The podcast embarks on the challenges of marketing in India, importance of understanding consumer behavior, and creating a balance between traditional and digital marketing. The difficulty in tracking the effectiveness of advertising and the cost differences between traditional and digital platforms is also highlighted.
We also talk about the significance of word-of-mouth marketing, the impact of product endorsement on consumer behavior, the importance of the execution of a marketing campaign and the touchpoints that need to be considered.
If you are a digital marketer or someone who wants to kickstart their career in marketing, then this episode is a perfect gem for you.
Watch the podcast till the end.
Liked the video? Like, comment & subscribe for more!
Follow us on other social media platforms:
Instagram: https://www.instagram.com/nitinbajaj_mog/
LinkedIn: https://www.linkedin.com/in/madovergrowth/
Twitter: https://twitter.com/MadOverGrowth
WhatsApp: https://whatsapp.com/channel/0....029VaBZSMq8aKvLHC2oP
Follow Shantanu Chauhan:
Instagram: https://www.instagram.com/loke....ndratomar_weight_los
Linkedin: https://www.linkedin.com/in/sh....antanu-chauhan-a8279
CHAPTERS:
00:00 Teaser
01:55 Introduction
02:51 Top 3 Challenges of Marketers in India
05:54 Balance b/w Traditional & Digital Marketing
09:23 Cost of advertising in a Newspaper
13:01 Challenges of Consumer Brands
19:08 How to measure Brand Recall?
22:05 Marketing Strategies for a new Skincare Brand
27:43 How to plan a Marketing Campaign?
36:35 Using AI for Marketing
44:28 Moment Marketing
47:25 Trends in GenZ
53:07 How to choose Content Creators for your Branding?
01:00:33 How to plan a Product Marketing?
01:06:25 How to select Brand Ambassadors?
01:16:08 What to consider in Brand Spend?
01:22:31 Conclusion
#noise #d2c #brand #marketing #india #entrepreneur #digitalmarketing #contentcreation #neerajchopra #business #podcast #madovergrowth #NitinBajaj
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Watch Previous Episodes with:
Lokendra Tomar - https://www.youtube.com/watch?v=b01m6I0MU3U
Nitin Joshi - https://www.youtube.com/watch?v=IBBXEhnhWnM
Prerna Kalra - https://www.youtube.com/watch?v=He8LsUVfh4Q
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About Mad Over Growth:
Mad Over Growth is a podcast series of insightful conversations with growth-minded individuals & brings you their strategies & anecdotes of success.
Hosted by Nitin Bajaj, founder of EasyLeadz - a bootstrapped & profitable SAAS startup that helps over 300K+ businesses generate leads for their business.
This podcast is produced by EasyLeadz.
----
About EasyLeadz:
EasyLeadz is the easiest way to find B2B contact numbers of professionals & decision-makers with just one click. Our hit rate and the accuracy of the numbers are probably the best in the industry. Actions speak louder than words, try it out for free, https://bit.ly/3GqgAnt
LinkedIn: https://www.linkedin.com/company/easyleadz/
Instagram: https://www.instagram.com/easyleadz/
----
Credits:
Editor: Nitin Kumar
Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not seek to defame or harm any person/brand/product mentioned in the video. Our goal is to provide information to help audience make informed choices.
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Order 'Build, Don't Talk' (in English) here: https://amzn.eu/d/eCfijRu
Order 'Build Don't Talk' (in Hindi) here: https://amzn.eu/d/4wZISO0
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Subscribe To Our Other YouTube Channels:-
https://www.youtube.com/@rajshamaniclips
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๐ง Stream Figuring Out episodes on Spotify:
https://open.spotify.com/show/....736rhmW7vilNgkFFo8aD
๐บ Watch Figuring Out episodes on YouTube:
https://youtube.com/playlist?l....ist=PLE0Jo6NF_JYO5-p
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Timestamps:
0:00 - Introduction
1:59 - Secret behind success of a brand
6:07 - Why is Maggi so big?
12:43 - Food companies that have excelled at marketing
15:13 - Building luxury brands
26:02 - Building luxury fashion
29:18 - How beauty increases a brandโs perceived value
32:52 - Building mass premium brands
43:14 - Biggest marketing lessons
55:02 - Significance of the colour red
59:37 - Effectiveness of print & billboards today
1:03:00 - Best marketing campaigns
1:04:15 - Worst marketing campaign
1:09:53 - Is retail dead?
1:11:15 - Importance of MBA in marketing
1:13:17 - Thank you!
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In todayโs episode of Figuring Out, we have Dr. Sanjay Arora in conversation with Raj Shamani. He is the Founder and CEO of Shells Advertising Inc. He has been Featured in CNN-IBN and NDTV and has been 5xTEDx & Keynote Speaker.
In this episode, we talked about consumer psychology behind different buying behaviors, we talked about brand studies like Nike and Maggie and what experiments they did to increase their sales. He then shared how processed food industries make addictive foods to get repeat purchases. We then talked about how luxury brands are made and how to tackle luxury, mass premium, and premium markets. We then discussed 4 golden marketing lessons and marketing stories of brands like Apple and Amul.
Towards the end, we talked about the best and worst advertising campaigns by brands, we talked about the importance of brand names, why โSaleโ is always written in red colour and the harsh reality of most colleges. For such insightful podcasts, subscribe to our channel now!
Follow Dr Sanjay Arora Here:
Instagram: https://www.instagram.com/sanjayarora/
YouTube: https://www.youtube.com/c/SanjayArora
LinkedIn: https://in.linkedin.com/in/sanjaynagpur
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To Know More,
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โข โข โข
#podcast #figuringout #rajshamani #branding #marketing #sanjayarora #brand
About Figuring Out
Figuring Out Podcast is a Candid Conversations University where Raj Shamani brings raw conversations with the Top 1% in India.
๐๏ธ Welcome to our latest podcast episode! Join us as we delve into the competitive world of FMCG markets, exploring why only big players like #png, #parle, #itc, and #emami manage to disrupt the industry. Discover the secrets behind successful FMCG branding and the key practices that set these brands apart.
๐ Tune in to uncover what it takes to make your mark in the FMCG sector and the crucial factors often overlooked in brand creation. Don't miss out on this insightful discussion!
#fmcg #branding #marketing #business #podcast #indianstartups #fmcgbusiness #ecommerce
Starring:
Aniket Mondal - https://www.linkedin.com/in/an....iket-mondal-b069a314
Dinesh Nema - https://www.linkedin.com/in/dinesh-nemaa
Akash Tyagi - https://www.linkedin.com/in/akash-tyagi-82393a8b
Nikhil Grover - ******************
Written by: Founder's team
Directed by: Abhishek Kumar
Edited by: Abhishek Kumar & Dinesh Nema
Background music: Abhishek Kumar
Produced by: Founder's team
Lights & Camera: Founder's team
Location : Noida
Siddarth Padmanabhan: Former Partner Manager at Facebook, joined Swati Ganeti: UG Director at Mastersโ Union, for an exclusive podcast about marketing!
He revealed how brands like OnePlus and Club House leveraged FOMO marketing, uncovered what a growth or performance marketing job entails, and shared how to create viral content.
Watch the podcast to learn how Siddarth's digital social media course gave Cohort โ23 students the confidence to run their ad campaigns and become proficient in performance marketing!
Chapters:
00:00 - Introduction
02:30 - Siddarthโs Career Trajectory
08:25 - Why Siddarth Teaches Marketing
15:10 - Is Marketing for Analytical or Creative Professionals?
18:18 - Growth & Performance Marketing
21:35 - Growing With Low Marketing Spend
24:30 - Rules for Making Viral Content
36:50 - Marketing Career Advice
To learn and engage with 200+ Unicorn Founders, Industry Leaders, and Entrepreneurs, apply to our UG & PG Programmes at Mastersโ Union. We believe in learning business by running a business.
Explore our UG programme.
https://mastersunion.org/Ug-Programme
Explore our PG programme.
https://admissions.mastersunion.org/pgp-tbm-form
Follow us on:
Discord - https://discord.com/invite/NBCbS9cJHD
LinkedIn - https://in.linkedin.com/school/mastersunion/
Instagram - https://www.instagram.com/masters.union/
Twitter - https://twitter.com/themastersunion/
Facebook - https://www.facebook.com/themastersunion/
#mba #bschool #onlyattheunion #entrepreneurship #marketing #facebook #linkedin
How He makes 100 crores by selling Men Grooming Products | VI John | EP 42 Mad Over Growth
In this power-packed episode of Mad Over Growth, Nitin Bajaj talks with Vimal Pande, CEO at VI John, who has 40 years of experience in the FMCG industry. He entered the professional world in 1983 at the age of 21 as a front-line salesman with Lakme Ltd., one of the leading FMCG companies and dedicated almost a decade to Emami.
Today, you will learn:
Market size of Menโs Grooming Business
Market opportunities & Challenges of Grooming industry
How much would it cost to invest in a distributor?
How to run Marketing campaigns at a big level?
How to be a good retailer in FMCG?
The podcast embarks on the changes and challenges in the grooming industry, emphasizing the need to understand and cater to the needs of young customers and the importance of affordable quality products. He also highlighted the significance of distribution strength and the need to maintain a competitive edge in the market.
We also discussed Emami's successful growth from Rs. 200-250 crore to Rs. 1100 crore under his leadership. He shares his valuable insights on marketing strategies and campaigns, such as creating brand associations with events like the Ram Mandir establishment and the IPL. He emphasizes the importance of understanding the target consumer and maintaining strong brand loyalty.
Nitin and Vimal also put focus on why the model of having super stockists in every town is considered the best solution to manage the distribution of FMCG products in rural areas, overcoming issues like van breakdowns and stock theft.
Watch the podcast till the end.
Liked the video? Like, comment & subscribe for more!
Follow us on other social media platforms:
Instagram: https://www.instagram.com/mad_over_growth/
LinkedIn: https://www.linkedin.com/in/madovergrowth/
Twitter: https://twitter.com/MadOverGrowth
WhatsApp: https://whatsapp.com/channel/0....029VaBZSMq8aKvLHC2oP
Follow Vimal Pande:
LinkedIn: https://www.linkedin.com/in/vimalpande141162/
CHAPTERS:
00:00 Introduction
01:30 His journey of becoming a CEO at Vi John
05:10 Who is a front-line manager?
09:04 Carrying and Forwarding Agent
12:21 How to understand Retailers?
19:18 Emamiโs Turnover Growth
21:20 Difference between SalesMan & CEO
24:40 Marketing Campaigns associated with Ram Mandir & IPL
31:20 Importance ofDistribution in Sales
34:10 Market size of Menโs Grooming Business
37:13 Marketing Strategies to tap Urban & Rural Area
40:02 Classification of Marketing in FMCG
50:18 Role of technology
#vijohn #men #grooming #business #investment #marketing #sales #podcasts #podcast #madovergrowth #NitinBajaj
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Watch Previous Episodes with:
Ravinder Goel - https://www.youtube.com/watch?v=lZpzhJfoxog
Shanaya M - https://www.youtube.com/watch?v=3otfBRvFfGc
Oendrila Kapoor - https://www.youtube.com/watch?v=23y65OAuewM
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About Mad Over Growth:
Mad Over Growth is a podcast series of insightful conversations with growth-minded individuals & brings you their strategies & anecdotes of success.
Hosted by Nitin Bajaj, founder of EasyLeadz - a bootstrapped & profitable SAAS startup that helps over 300K+ businesses generate leads for their business.
This podcast is produced by EasyLeadz.
----
About EasyLeadz:
EasyLeadz is the easiest way to find B2B contact numbers of professionals & decision-makers with just one click. Our hit rate and the accuracy of the numbers are probably the best in the industry. Actions speak louder than words, try it out for free, https://bit.ly/3GqgAnt
LinkedIn: https://www.linkedin.com/company/easyleadz/
Instagram: https://www.instagram.com/easyleadz/
----
Credits:
Editor: Nitin Kumar & Pooja Tickoo
Location Courtesy: Guftagu Comedy Club